Michele Carr is Vice President of Integrated Marketing at the United States Olympic and Paralympic Committee (USOPC) where she leads all brand, advertising and experiential marketing for Team USA.  Prior to the USOPC, Michele spent the past 25 establishing her career across the sports and entertainment industries.  She was the Vice President of Team Marketing and Business Operations at the NBA and Group Managing Director at the NFL. She also spent 16 years at American Express on the global brand experiences and partnerships team working on such properties as US Open Tennis, Wimbledon, US Open Golf, PGA of America, Madison Square Garden, Barclays Center, AEG, Live Nation and Broadway. She received a bachelor’s of science in marketing with a concentration in sports and events marketing from Fairleigh Dickinson University in Madison, New Jersey and was named a 2015 Game Changer by the Sports Business Journal. She resides in Staten Island, New York with her husband Chris and sons Matthew and Thomas.